Do you own a “speed and strength” named razor brand? Today I finally ditched my “Turbo Charged Platinum Mach5” razor brand for something more modest – a set of disposable razors. Why? Well, partly to do with price. My ten disposable razors were a third of the price of eight premium blades. But also to …
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Do you follow brands on Twitter? A study conducted by Nielsen Research found that 59% of UK users follow brands on the social media platform. Reasons include: Competitions, information on new products and interesting content. In fact, 34% follow brands because they regularly create interesting and entertaining content. Many leading Western brands such as Coca Cola …
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